Web · case study

E-commerce Web Platform

Retail · commerce

A responsive storefront and catalogue that renders fast across every device, with a clean product-management back office.

+38%

conversion

Next.jsNode.jsSpring BootPostgreSQL

01ClientWho are they?02ChallengeWhat was going wrong?03SolutionWhat Nexalinx did

Client

Who are they?

A growing online retailer selling homeware across several categories, running on an off-the-shelf template store that had stopped keeping up with the business.

Industry: Retail / e-commerce
Market: Direct-to-consumer
Stage: Scaling store

Challenge

What was going wrong?

The storefront looked acceptable but was quietly leaking revenue. Pages were slow, the mobile experience was an afterthought, and every catalogue update was a chore.

Slow page loads pushing shoppers away before they reached checkout
A mobile layout that fought the majority of the traffic instead of serving it
Product management so clunky the team dreaded updating the catalogue

Nexalinx solution

What Nexalinx did about it

We rebuilt the storefront from the ground up on a fast, modern stack — designed around the shopper's path to checkout, not just the homepage.

01
A performance-first rebuild
A Next.js storefront with image optimisation and Core Web Vitals tuned, cutting load time to under two seconds.
02
Truly responsive design
Three deliberate layouts for desktop, tablet and mobile — so the largest audience gets the best experience, not the leftover one.
03
Frictionless checkout & admin
Stripe checkout wired for speed, plus a product-management back office the team can run without a developer.

The outcome